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Author Archive

The three metrics of a startup

Saturday, August 13th, 2011

We all have way too little time on our hands, and when starting a business, time and focus will shift further. The success of your startup has three sources: focus, focus and focus. So instead of making a complete dashboard (something that I do however recommend in most cases), there is a minimum of measurement your startup needs:


Customers in the cloud?

Wednesday, June 8th, 2011

This week, I am lucky to be able to attend both the New York Internet Week and the Cloud Computing expo. On both events, I felt again that the customers have become the one element that is not in the picture.

Best entrepreneur in town!

Wednesday, May 25th, 2011

If you would as me today to divide starters (end entrepreneurs for that matter) in two divisions, my first choice would be to see who is becoming an independent craftsman on the one side, and the entrepreneurs willing to create “a company” on the other side. This article is not about who’s right or wrong, but I wish to express my concern for entrepreneurs, especially in the Flanders area, that believe becoming king of the village is the highest possible objective for their new company or venture.


It IS still a startup!

Friday, May 13th, 2011

Great chat last week with the proud manager of a young company, that has made the gap in becoming profitable now. Not easy, and really a great achievement.

Bit strange however when he told me about all the changes he would now make in the company… (more…)

Open innovation – or just joining forces?

Friday, July 31st, 2009

Last week, the news about the teaming up between Yahoo and Microsoft was all over the news. As if two companies trying to copy the behavior of a third one would lead to a dramatic change (more on that later). Most European news agencies overlooked an event that can change the world much more. The MSFT-YHOO deal seems to be about capitalist forces joining for destruction, while the second one is using the forces of capitalism to be a constructive part of global society. Oddly, Bill Gates is involved in both events…


Microsoft on evolution of the partner program

Wednesday, July 9th, 2008

Alisson Watson gave an overview of the Microsoft Partner program of the last five years, as an intro to announce the changes that can be expected in the next months. The changes in the program are around:

  • people ready:
    • the way customers decide
    • the way partners market
    • the way microsoft markets
  • differentiation: Microsoft confirmed again that they are willing to help differentiate partners better. These days we have three levels (registered, certified, gold certified) of partnership in several competencies. It became clear again that Microsoft will work further to help customers choose the partner that can help him best. The main measures for this concept will be around customer satisfaction, technical and business dept, the investments made in the business.
  • profitability and growth
  • evolve with “software + services” (or “S+S” as it is referred here)

More information has been made available to the customers of The Antena Group.

Microsoft in the (mobile) small business area

Tuesday, July 8th, 2008

In a keynote on how Microsoft partners can address the small and medium businesses (SMB), the focus shifted very quickly to the opportunities in mobility.


Microsoft WPC 08 – opening keynote

Tuesday, July 8th, 2008

We had an interesting first set of sessions this morning at the world wide partner conference of Microsoft in Houston. Alisson Watson, the VP for partners, opened the conference today in the Toyota Center. 12000 attendees heard here giving the main themes that will be addressed in the next few days. (more…)

Coming soon …

Tuesday, December 11th, 2007

The Antenna Group, founded in 2008 by two entrepreneurs, is a consulting firm specialised in strategic guidance on technological innovation and business improvement. We scout the world for technology and trends that can have significant top line or bottom line impact on your company and its business, without getting carried away by hypes or fads. In addition to mere detection of trends, we also analyse the potential impact on your business and we offer strategic advise in response to these evolutions. Our customer base includes ICT companies, as well as businesses in the service industry, retail and manufacturing.

The consultants at The Antenna Group are experienced people in the field of ICT. They have been exposed to a wide range of businesses and have a managerial background. This allows them to interpret the potential benefits of technology and architecture in function of the actual business context and strategic goals of our clients.